How Can Supply Chain Leaders Use Big Data as a Tool to Continuously Improve?

How Can Supply Chain Leaders Use Big Data as a Tool to Continuously Improve?

Supply chain leaders must be ready to implement big data in order to continuously improve. This guest post comes to us from Adam Robinson, director of marketing for Cerasis, a top freight logistics company and truckload freight broker. Supply chain leaders are...
How Are Manufacturing, Warehousing, and Transportation Companies Using Social Media?

How Are Manufacturing, Warehousing, and Transportation Companies Using Social Media?

Fronetics is conducting a survey to determine the benefits and challenges of social media for companies in these industries. Two years ago, Fronetics surveyed a number of individuals working in the logistics and supply chain industries, including those employed by...
Content Drives Sales for Manufacturing and Warehousing Technology Company

Content Drives Sales for Manufacturing and Warehousing Technology Company

A content marketing strategy helped one organization generate leads, increase web traffic, and drive sales and new business. Why would my company blog? Do we really need to be on social media? What is a white paper, and who would read one that I wrote? These are...