by Fronetics | Sep 5, 2019 | Blog, Logistics, Marketing, Social Media, Supply Chain
Instagram Stories offers paid advertising delivering targeted content to B2B buyers and building brand awareness with potential customers. Highlights: As the number of people using stories has grown, so has the number of businesses using the format to connect with...
by Fronetics | Sep 3, 2019 | Blog, Current Events, Logistics, Supply Chain
The long-rumored launch of an Amazon logistics service is unlikely to be rumor much longer. Here’s what 3PLs need to know. Highlights: Amazon recently invited select shippers to use a service called Amazon Shipping. The retail giant boasts a global logistics footprint...
by Fronetics | Aug 29, 2019 | Blog, Content Marketing, Current Events, Logistics, Marketing, Social Media, Supply Chain
Also this month in social media news: Facebook adds Instagram scheduling to Creator Studio and Twitter launches 6-second video ad bidding. Highlights: Facebook is adding an easy option for users to create a still-image slideshow in its Stories feature. LinkedIn’s new...
by Fronetics | Aug 7, 2019 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
As digital natives flood the purchasing landscape, visual presentation is critical. Our infographic offers tips to improve your visual content to resonate with today’s buyers. Highlights: Visual content can be more easily digestible and compelling than purely...
by Fronetics | Aug 6, 2019 | Blog, Content Marketing, Marketing, Supply Chain
Integrating marketing and innovation early in development paves the way for new products to succeed. Highlights: In many organizations, marketing is declining and moving downstream. Innovation needs marketing to be successful, and the earlier marketers are involved,...
by Fronetics | Aug 1, 2019 | Blog, Current Events, Supply Chain
Its disruptive data-recording and -securing technology begs the question: Could blockchain change the supply chain fundamentally and for the better? Highlights: Blockchain offers the ability to record, track, and verify any transaction. Potential benefits include...