by Fronetics | Nov 14, 2016 | Blog, Content Marketing, Logistics, Manufacturing & Distribution, Marketing, Social Media, Supply Chain, Transportation & Trucking, Warehousing & Materials Handling
Fronetics is conducting a survey to determine the benefits and challenges of social media for companies in these industries. Two years ago, Fronetics surveyed a number of individuals working in the logistics and supply chain industries, including those employed by...
by Fronetics | Oct 20, 2016 | Big Data, Blog, Data/Analytics, Logistics, Manufacturing & Distribution, Strategy, Supply Chain, Warehousing & Materials Handling
These industry leaders are leveraging insights from big data to solve business problems and drive profitable customer action. Big data is more than just a buzzword: It’s helping companies make big-impact business decisions based on customer behaviors, purchasing...
by Fronetics | Oct 18, 2016 | Blog, Logistics, Manufacturing & Distribution, Strategy, Supply Chain
These TED Talks, which cover issues from technology to business strategy, will be of interest to companies in the supply chain. Back in December, we wrote about 5 TED Talks that might be of interest to the supply chain. Since that time, the popularity of the site...
by Fronetics | Sep 29, 2016 | Blog, Content Marketing, Logistics, Manufacturing & Distribution, Marketing, Strategy, Supply Chain, Warehousing & Materials Handling
Content marketing can help your organization amplify its efforts to drive traffic, improve conversion rates, and increase sales. A recent survey of over 4,500 marketers at organizations around the globe found that converting leads to customers (74%) and growing...
by Fronetics | Sep 20, 2016 | Blog, Content Marketing, Logistics, Manufacturing & Distribution, Marketing, Strategy, Supply Chain, Warehousing & Materials Handling
A content marketing strategy helped one organization generate leads, increase web traffic, and drive sales and new business. Why would my company blog? Do we really need to be on social media? What is a white paper, and who would read one that I wrote? These are...
by Fronetics | Aug 29, 2016 | Blog, Content Marketing, Logistics, Manufacturing & Distribution, Marketing, Strategy, Supply Chain, Warehousing & Materials Handling
Fronetics designed a content marketing strategy that helped the logistics software company realize increases in new business and sales revenue. Your company is doing pretty well. You have a nice website and a social media account or two. And you’ve experienced...
