by Fronetics | Oct 8, 2019 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Digital marketing helps increase brand awareness, convert leads, and drive measurable business value. But that doesn’t mean it’s always easy to execute. Here are 4 digital marketing failures and how to get back on track. Highlights: While digital marketing is...
by Fronetics | Oct 2, 2019 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
Our infographic gives you everything from the basics to the specifics of using Reddit for B2B marketing. Highlights: Reddit is a social platform made up of thousands of individual forums where users can post content and vote on its relevance and value. The first rule...
by Fronetics | Oct 1, 2019 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Consumers are more likely to trust content generated by their peers, which means higher conversion rates at a lower cost for your brand. Is your brand benefitting from user generated content? Highlights: User generated content is content created by users of a specific...
by Elizabeth Hines | Sep 12, 2019 | Blog, Content Marketing, Marketing, Social Media, Video Marketing
Live video streaming offers businesses a cost-effective strategy for engaging with and appealing to today’s buyers. With YouTube emerging as the world’s second largest search engine and video becoming themost popular form of online content,it is no surprise that...
by Fronetics | Sep 11, 2019 | Blog, Content Marketing, Marketing, Strategy
Ushering qualified leads through the sales funnel requires the right kind of content at the right time. Here’s what kind of content you need for ToFu, MoFu, and BoFu. Highlights: ToFu, MoFu, and BoFu are abreviations for top of funnel, middle of funnel, and bottom of...
by Fronetics | Sep 10, 2019 | Blog, Content Marketing, Current Events, Marketing, Social Media
As social media users increasingly prefer to share content and recommendations via private messaging apps, brands need to be aware of how to take advantage of this trend. Highlights: Nearly two-thirds of social media users now prefer to share content and...
