by Fronetics | Apr 10, 2018 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain
Check out these marketing automation tools for email workflows, social media scheduling, and customer relationship management. Lately it seems like everyone is talking about marketing automation. As B2B buyers increasingly demand personalized experiences through the...
by Fronetics | Apr 4, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Integrating marketing automation into your CRM strategy can improve efficiency, streamline workflows, and make communications more consistent. Over the past few weeks, we’ve been talking about different types of marketing automation, why you should be considering...
by Fronetics | Apr 2, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
If you’re looking to increase your brand awareness, and quickly, here are 10 tricks to accelerate your efforts. If you took Psychology 101 in school (or even if you didn’t), you know that people are more likely to buy from brand names they’re familiar with than those...
by Fronetics | Mar 29, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Internet users are changing how they search, and search engines are changing in response — which means writing for SEO is changing, too. We just wrapped up a detailed series on how SEO is changing and what that means for those of us trying to reach potential customers...
by Fronetics | Mar 28, 2018 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain
Here are four metrics to benchmark how your brand stacks up against your competitors and to evaluate the success of your content marketing strategy. Competitive benchmarking is the process of comparing your company’s performance against that of your competitors. You...
by Fronetics | Mar 26, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
Social media scheduling tools can make social media management much easier while improving your bottom line. Managing your business’ social media accounts might sound like a simple task — a fun one, even. But once it falls on your plate, it won’t take you long to...