by Fronetics | Dec 19, 2018 | Blog, Content Marketing, Leadership, Logistics, Marketing, Supply Chain
Our most-viewed leadership posts from this year discuss the characteristics of effective leadership, point out industry trends, and provide resources for leadership growth. Our top leadership posts from 2018 examine what makes a good leader, as well as what makes a...
by Fronetics | Dec 18, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Aligning sales and marketing can help achieve big-picture goals. Here are the top five sales and marketing posts of 2018 that highlight how these two teams can work together. The sales process is often a complicated journey that includes uphill climbs and unexpected...
by Fronetics | Dec 13, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
These are the top 10 most-viewed supply chain and logistics posts of 2018. Our goal throughout the year is to provide our readers with the latest news and happenings in the supply chain and logistics industry, with a focus on content marketing. We hope to educate and...
by Fronetics | Dec 12, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
Our most-viewed social media posts confirm there’s only one thing that stays the same with social platforms: they’re always changing. Today, more than ever, companies are turning to social media to engage with customers and reach new audiences. But staying current...
by Fronetics | Dec 11, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Our most-viewed content marketing posts indicate that marketers are seeking solutions to improve their content marketing programs. Supply chain and logistics marketers have seen the benefits (and successes) of content marketing. It is the most cost-effective method to...
by Fronetics | Dec 10, 2018 | Blog, Content Marketing, Data/Analytics, Logistics, Marketing, Strategy, Supply Chain
Here are our most-viewed blog posts from 2018 about analytics and ROI, including articles about how to calculate your marketing ROI and competitive benchmarking. Content marketing is increasingly popular in the B2B sector. In fact, 91% of B2B marketers used content...