by Fronetics | Apr 24, 2019 | Blog, Content Marketing, Marketing, Marketing Automation
Artificial intelligence is reshaping the way we live and do business. But can robots replace humans when it comes to content creation? Highlights Artificial intelligence is already creating content. Some analysts predict that human writers will become obsolete in...
by Fronetics | Apr 23, 2019 | Blog, Content Marketing, Marketing
As the purchasing landscape increasingly skews younger, you need to think about how to improve your visual content to satisfy buyers’ preferences. Highlights: Audiences increasingly prefer visual content. Optimize visual content for search engines by including text....
by Fronetics | Apr 18, 2019 | Blog, Current Events, Manufacturing & Distribution, Robotics & Automation, Supply Chain
A McKinsey & Company report studied the impact of automation in manufacturing driven by rapid advances in robotics, AI, and machine learning. Highlights: New robotics technologies are cheaper, faster, and smarter than before. 87% of hours workers spend in...
by Elizabeth Hines | Apr 17, 2019 | Blog, Marketing, Marketing Automation
Chatbots are a must-have lead generation and customer service tool for supply chain businesses in 2019. The newest generation of B2B buyers is increasingly dominating the two-way conversation between marketers and buyers. They prefer to gather purchasing information...
by Fronetics | Apr 16, 2019 | Blog, Content Marketing, Marketing, SEO, Video Marketing
With the growing popularity of video, it’s harder for video posts to rank in search results. Here’s what marketers need to know about SEO and video posts. Highlights: When choosing your video hosting platform, it’s important to consider the reasons...
by Fronetics | Apr 11, 2019 | Blog, Content Marketing, Current Events, Logistics, Marketing, Social Media, Supply Chain
Content marketing is no longer optional. It’s essential in creating brand awareness, educating audiences, and building credibility. Here’s a look at the biggest digital marketing trends for 2019. Highlights: The content marketing industry is expected to be...
