by Fronetics | Jun 4, 2019 | Blog, Data/Analytics, Marketing
There is a lot marketers can learn from data collection that can be helpful in the buyer’s journey. However, with all this information comes challenges. Here’s how to overcome the challenges of data-driven digital marketing. Highlights: Data is a key...
by Fronetics | May 30, 2019 | Blog, Current Events, Marketing, Social Media
Also, this month in social media news: Facebook shows marketing decline; Instagram introduces unfollower statistics for creators; and YouTube adds still-image ads. Highlights: Facebook announces a new redesign that puts Groups at the center – and brands on the...
by Fronetics | May 29, 2019 | Blog, Content Marketing, Data/Analytics, Marketing
These Google Analytics reports are crucial to understanding the visitors who are browsing your website and how you are more likely to get them to convert. Highlights: Audience reports tell you who is visiting your website. Acquisition reports convey how are users...
by Jennifer Hart Yim | May 28, 2019 | Blog, Talent
Soft skills are more important than ever, and emotional intelligence is arguably more important than all the rest. Highlights: Because Supply Chain now touches on every aspect of a business, soft skills have become more important than ever. Emotional intelligence is...
by Fronetics | May 23, 2019 | Blog, Content Marketing, Marketing
Measuring brand awareness is a notoriously difficult task. Here are our favorite tools to help you refine your efforts. Highlights: Tools for measuring brand awareness fall into two categories: social analytics tools and social mention tools. Our top 3 social...
by Fronetics | May 22, 2019 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
Social listening describes the process of scanning online platforms to find the sentiment around your brand. Here are 4 ways that social listening can boost SEO. Highlights: Social listening describes the process of scanning social media platforms, blogs, news...
